Thursday 23 September 2010

Just Another Day In The Life Of Fashion













Love and Light.

Straight From The On Off Press



Hippies in the 'Hipsters Handbook'- brilliant. 

As Seen On TV

Once again the beautiful Fearne Cotton has done us proud and worn one of our wears  on her ITV2 show, Fearne and... Beth Ditto.  Lovely.


Ms Cotton rocking the glam-grunge look perfecto!


Love and Light.

Thursday 16 September 2010

We Are In The House Of Liberty.



Words taken from Libertys in-house magazine, page 41 if you're interested...

In the 19th century, British merchant Arthur Lasenby Liberty travelled far and wide in search of the rarest and most refined goods with which to stock his London emporium. In keeping with this tradition, Libertys 21st century buying team still seeks to discover new design talents, and to champion creativity and innovation. Following on from the success of the first Best of British, artisans and designers were once again invited to present their work to an esteemed panel of the British Fashion Council... and of course the Liberty team. Almost 1,000 creative talents applied and we're very pleased to announce six of the designers chosen to be stocked at Liberty: Draw In Light....

Marvellous!

Draw In Light; SS11 Press Release. Woooooo.



!

How exciting! A double-sided press release! We're London fashion designers don't you know...

Love and Light.

Inspiration turned to reality...


The inspiration for our collection turned reality.

'Water On Screen'


'Hand Painting'


'Bleeding Colours'



'Burning Fabric'


Love and Light.

From Pencil To Print

For our second collection, POETRY and PALMS were the order of the day.


Our authentic, screen printing techniques allows us to transfer inspiration to paper and then onto long bolts of beautiful fabric.

Poetry In Jersey...

From 2D...

... to 3D;





Acid Palm Print


From flat...


...to fabric;








                                               

Hot Off The Shelves

 Draw In Light featured in these two lovely publications this October;




Fearne Cotton, voted 3rd best dressed lady of the year by fashion insiders wearing... ahem, Draw In Light.  Thank you to the lovely Fearne for her support in our first year. 




Our beautiful friend Jessica-May modeling one of our winter maxis on the banks of the Thames.



To have a goosey gander at our friends illustrious illustrations go to;
http://www.jessicamayunderwood.blogspot.com/


Draw In Light are also featured in the November issue of Marie Claire also.



Love and Light.

Tuesday 14 September 2010

Ms Draw In Light

Our lovely model from Draw In Light's second season lookbook kindly featured us in her blogspot http://pastpresentfuturelondon.blogspot.com/ which is full of interesting features including vintage shops and whimsical photography. 





Thank you to the beautiful Chloe Hayward for including us in her blog. Love and Light.



Behind Open Air

It all took place on the 7th September 2010. 

A group of creative individuals and like-minded fashion friends joined together to construct the lookbook for Draw In Lights second season as a fashion brand in London. 

Closed off from the chaos of city life, in a light and beautiful apartment, the team begun to compose the images which will represent the brand for the next six months and take them through to Autumn/Winter 2011. 


Styling by Put Your Heart Out Florence


Make-up by Miho and Yuho


Hair by Takeshi



Male Modelling by Bobby Krlic


Hair by Takeshi



Jewellery by Emma Franklin




Modelling by Chloe Hayward



Photography by James Allan


Thanks to all those involved, we're so excited about the finished product! Love and Light. H&P.


Styling; Florence Raymond. http://putyourheartout.blogspot.com/
Make-up; Miho Hamaya. http://mihohamaya.com/
Male Model; Bobby Krlic. thecrillix@gmail.com
Hair; Takeshi Katoh. http://takeshikatoh.com/
Jewellery; Emma Franklin. http://www.emmafranklin.net/index.php
Photography; James Allan. jamesallanmedia@yahoo.co.uk